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fair report
[Hong Kong, 15 November, 2007]

Fashion Access: Let's Go Summer 2008
Press Release APLF

Fashion Access, the largest international trade fair for handbags, travelware, footwear, leather and fur garments, and fashion accessories in Asia, was held on 3-5 October 2007, in Hong Kong.

The theme was on the forthcoming season with the slogan 'Let's Go Summer 2008'.

The event attracted exhibitors from Europe, the Americas and throughout Australasian.

There were 86 first-time exhibitors (always important for buyers seeking something completely new) from Bangladesh, Brazil, Canada, China, Hong Kong, India, Japan, Malaysia, Ireland, Philippines, Taiwan, Thailand and the United Kingdom. A greatly expanded handbag section accommodated the wide variety of handbag specialisation in the industry: such as sports, classic and party. Buyers were able to view an even greater range offered by suppliers from all over the world.

The well-established 'Best of APLF Awards' again attracted strong competition among exhibitors. A series of seminars covered topics such as visual merchandising for exhibitors; future fashion trends and - what some believe may be the next 'big thing' - eco-friendly fashion: with an emphasis on how it can be both fashionable and commercial. 

Over the three days Fashion Access welcomed 6,238 buyers, from 63 countries and regions. Significant interest was shown by new buyers from Korea and Thailand: each recorded growth of 32%, followed by visitors from The Philippines and Japan with 27% and 10% growth respectively.

In keeping with the steady development of Fashion Access over the years more resources and facilities have been added to assist buyers (and exhibitors too) forecast emerging trends in materials, colours and designs. The Materials Trends Lounge proved invaluable while the new StyleCast enabled selected exhibitors to display their latest designs to a wide audience.

Fashion Access was held at the Hong Kong Convention & Exhibition Centre, Wanchai - the hub of Hong Kong's vibrant commercial and entertainment district.

Buyers' Comments
Ms Christian Mejescazes, Scime, France
Fashion Access is the only trade fair in Asia we visit every year. We come twice a year and we always manage to find fashion accessories' components. We usually place ?10,000 worth of orders every time.

A first-time visitor, Mr Emeka Edozien, Nezien Ltd, the United Kingdom
I'm opening my shops in London, and am very glad that, at Fashion Access,I found the types of handbags that I need. What's even more promising is that the supplier is one of the Best of APLF Award winners!

Mr Stefan Franzon, Petroff, Sweden
I came to look for leather garments and it turned out that I placed some orders for bags and belts because of the wide selection of these products in Fashion Access.

Ms Elaine Choi, Ssamzie Co Ltd, Korea
Being a shoe, handbag and fashion accessories retailer, it was good for me to get update myself with the trends from the Fashion and Materials Trends Lounge at Fashion Access.

Exhibitors' Comments
Mr Dalip Daswani, Instyle Handbag Manufacturing Company, Hong Kong
I actually got direct orders worth US$500,000 at Fashion Access. This really put me on my feet as a manufacturer and is the reason my business is now a success. Fashion Access is by far the best-organised trade fair in Asia.

Ms Maria Antonia Godiqna, Disenos Maxima Duda, Venezuela
There were many enquiries, especially from Japan and France. I received firm orders for a variety of bags to be manufactured in the near future and enquiries from major fashion house for samples of components to be sent for ordering to Madrid. The company commented that their first experience at Fashion Access outstripped all of their expectations and they would be recommending Fashion Access to other designers from Latin America.

The next Fashion Access will be held in Hong Kong. It will run concurrently with APLF - Materials, Manufacturing & Technology. Events not to be missed!

The theme will focus on the forthcoming season of winter 20008/09.

So,'Let's Get Ready for Fashion Access Winter 2008/09'. Are you ready? 

APLF Limited
17/F China Resources Building
26 Harbour Road, Wanchai, Hong Kong
Tel : (852) 2827 6211    Fax : (852) 2827 7831

Copyright (c) 2007. APLF Ltd. All rights reserved

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